Product Overview
Adore Semi Permanent Hair Colour in Truly Red delivers a vivid, intense red shade that makes a bold, confident statement. This ammonia-free, conditioning formula deposits rich, vibrant pigment while keeping hair soft, shiny, and healthy. Truly Red gradually fades over several washes, allowing you to enjoy a dramatic red transformation without long-term commitment or harsh chemical damage.
Key Features & Benefits
- Vibrant Truly Red Shade: Produces a deep, striking red that enhances hair’s natural shine.
- No Ammonia, Peroxide, or Alcohol: Gentle formula protects hair from dryness and damage.
- Conditioning & Moisturising: Leaves hair soft, smooth, and manageable after colouring.
- Fade-Resistant Pigment: Maintains bright red colour with proper aftercare.
- Suitable for All Hair Textures: Works beautifully on straight, wavy, curly, and coily hair.
- Easy At-Home Application: Creamy consistency ensures even coverage and professional results.
Specifications
- Type: Semi-permanent hair dye
- Shade: Truly Red
- Finish: Deep, glossy red
- Free From: Ammonia, Peroxide, Alcohol
- Texture: Cream-like liquid formula
- Longevity: Lasts multiple washes depending on hair porosity and aftercare
- Processing Time: 15–30 minutes
- Suitable For: Natural, coloured, bleached, or chemically treated hair
Why Choose This Product?
Choose Truly Red for a bold, confident red that stands out while keeping hair healthy. Its nourishing, conditioning formula ensures hair remains soft, shiny, and manageable, providing a brilliant red finish that gradually fades for flexible colour experimentation.
What Hair Types Suit Truly Red?
- Pre-lightened or blonde hair: Produces the brightest, most vibrant red.
- Medium brown hair: Creates a deep, rich red tone.
- Dark brown or black hair: Adds subtle red highlights visible under light.
- Curly and textured hair: Absorbs pigment well and benefits from conditioning properties.
- Chemically treated hair: Safe for use due to gentle, non-damaging formulation.
Aftercare Tips
- Use sulfate-free, colour-safe shampoo and conditioner.
- Wash hair less frequently to maintain vibrancy.
- Rinse with cool water to preserve pigment and shine.
- Deep condition weekly to maintain softness and manageability.
- Use heat protectant before styling.
- Avoid clarifying shampoos until ready for the colour to fade.