Adore Semi Permanent Hair Colour - Platinum-31

Product Overview

Adore Platinum is a semi-permanent hair dye designed to give hair a light, bright, platinum-like tone — adding a cool, pale finish or enhancing pre-lightened hair for a luminous, soft blonde‑to‑platinum result. As a semi-permanent dye, it deposits colour without harsh bleaching or lifting, which helps preserve hair health. The finish aims for a radiant, clean look rather than the warm hues of standard brown or red dyes, and colour gently fades over washes for flexibility and easy maintenance.

Key Features & Benefits

• Light, Bright Finish — Provides a soft, pale tone ideal for creating or refreshing light blonde/platinum hair.
• Gentle, Conditioning Process — Free from ammonia, peroxide, and harsh oxidisers; kinder to hair than many permanent dyes.
• Smooth, Shiny Hair — Leaves hair feeling soft, silky, and looking healthy after colouring.
• Semi-Permanent & Flexible — Fade-out over several washes allows easy transitions or periodic refreshes.
• Easy Application for At-Home Use — Ready-to-use formula; no complex mixing or developer required.
• Good for Maintenance or Tonal Refresh — Helps maintain previously lightened hair or offers a subtle lightening boost for near‑blonde bases.

Specifications

Why Choose This Product?

• To achieve a light, cool-platinum tone without harsh bleach or permanent dye.
• To refresh or maintain a pre-lightened or blonde base with a clean, bright finish.
• If you prefer a gentle, conditioning approach to hair colour rather than aggressive chemical processing.
• For temporary or semi-committal colour changes, with easy fade-out and reapplication options.
• Ideal for at-home use thanks to its straightforward, ready-to-use formula.

Hair Types & Expected Results

• Pre-Lightened / Blonde Hair: Best results — clean, light platinum tone close to the desired shade.
• Light Brown Hair: May achieve a subtle lightening or ash‑blonde tint; result less bright than on blonde base.
• Medium to Dark Hair: The platinum effect may be minimal or subtly muted; pre-lightening recommended.
• Wavy, Curly, Coily Hair: Works if hair is light enough; conditioning formula helps maintain softness.
• Previously Coloured Hair: Possible if hair is light; result depends on porosity and existing pigment.

Aftercare & Maintenance Tips

• Use sulfate-free, colour-safe shampoo and conditioner to protect colour and maintain shine.
• Wash hair 2–3 times per week — frequent washing can accelerate fading.
• Rinse with cool or lukewarm water to help preserve pigment and tone.
• Use deep-conditioning treatments regularly to keep hair moisturised and soft.
• Minimise heat styling, or always apply a heat protectant when using hot tools.
• Refresh colour periodically if result fades, using the same dye or a tone-boosting product.